EXPERIENCE

BUSINESS MANAGER

ZANE PRODUCTIONS, Los Angeles, CA

January 2022 - Feburary 2024 * contract

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As Zane's personal Business Manager for an award winning production company; I developed long term relationships with Ad Agencies, Direct Clients and beyond to acquire video production deals ranging from 10k - 1 million. 

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• •  I created an entire outbound sales program; including lead generation, built a CRM Database to over 2,500 industry contacts from scratch, created over 25 effective sales templates, Linkedin campaign, pitch decks, cold calls, virtual and in person presentations, handled executive and administrative tasks.

 

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SENIOR DIGITAL PRODUCER / MEDIA MANAGER

CINEMA MAKEUP SCHOOL, Los Angeles, CA

December 2018 - December 2021

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Lead management operations throughout the film production life cycle of HD video content for all associated media outlets while meeting, pitching and interviewing high level clientele.

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• • I lead a team of excellent videographers, editors and graphic designers while promoting Cinema Makeup School; the #1 Makeup School in the entire United States for TV, Film and beyond. Scheduling, brainstorming and directing short and long form content, across multiple social media platforms, while maintaining solid communication between the school's administration and our incredible media team.

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DIGITAL PRODUCTION EXECUTIVE

419 Agency, Los Angeles, CA

November 2020 - Present (contract, weekends only)

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Write, produce and direct all media content for internal and external use.

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• • Accomplished track record at identifying and building highly profitable digital ad strategies for a wide range of clients across paid social and search platforms such as Facebook, Instagram, Google, LinkedIn, Snapchat and more.

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DIGITAL PRODUCER

​TV FREE MEDIA, Los Angeles, CA

April 2014 - November 2018

 

Created, managed, and produced a wide range of content on behalf of clients across all mediums.

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• • Supervised meetings between clients and our creative teams. In addition, I also guided productions by managing budgets, hiring/scheduling crew/talent, drafting contracts, and leading productions from development through post production.

  • Increased our proprietary fitness video library from 75 videos to over 100, making us the largest senior wellness content provider in the country; generating over 120 new B2B clients.

  • Implemented new attention-grabbing strategy for promo trailers, interviews & commercial spots, leading to a 25% increase in customer and online presence.

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PRODUCER / FILMMAKER

FREELANCE, Los Angeles, CA

​September 2010 - Present

 

Developed & Produced various content, overseeing all stages of production.

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• • With over 70 successful shorts, commercials, web-series and sketch comedies written, directed, and produced in less than 2 years, I was noticed and signed by Fullscreen under the rapid growth & original content creator program.

  • Directed an award winning feature film; budget $65k, leading a cast of 26 actors, 15+ crew, with only 6 days of physical production; no reshoots required. Attended AFM, pitched and achieved a global distribution deal (68 territories) earning over 100 Five Star reviews in less than 30 days on Amazon Prime.

  • Developed, directed and managed the creation of video and still content for HotforWords, JoeNation and other leading content creators & brands to a combined increase by over 440,000 new subscribers and 3.6 million new channel views.

  • Commissioned by the State of Indiana, I created a successful educational series for The Traffic Comedy School Online. This was a four year, multi-millon dollar contract.

  • Directed a medical documentary starring the #1 Limb Lengthening & Limb Discrepancy Surgeon in the world, Dr. Dror Paley of The Paley Institute in West Palm Beach, FL. The project is currently in post production.

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FLOOR DIRECTOR / PRODUCER

NBC, WBAL-TV CHANNEL 11, Baltimore, MD

​July 2006 - August 2010

 

Served as lead floor director of the highest rated station in Baltimore working directly with all departments to ensure smooth live news broadcasts; eventually being promoted to producer.

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• • Developed daily formats/last minute copy for the 5am, 6am and 12 noon shows.

  • Pre-screened and delivered assets to help deliver customized programming packages.

  • Directed Head News Anchors, Maryland Lottery, Weather, Traffic and others.

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